Selling is possibly one of the primal instincts that human beings have. We try to influence the other right from the time we are born. It could be crying to get mother’s attention or throwing a feat of anger to touch someone’s feelings or a compelling address that a...
As many e-commerce players are being challenged to retain their valuation peaks, there is a visible shift in the attractiveness of the sector for employment. As a result, offline retailers are in a better position than before to retain their employees and attract...
900+M USD of box office collection in a matter of just few days is no small feat. A marketing wonder and a fine product… what do we learn from it? Firstly, it has a clear target audience and understands what appeals to them. Most of them love to fantasise; they are...
Speed of doing business has undoubtedly been on the rise. With rising usage of social media, we the people have taken a lot in our stride… right from updating others about what we are up to, what we are against and many such things to responding to many things around...
We see people around us – some of them get their stuff done while some struggle. Organizations, sales in particular, love people who are pushy, have a fire in the belly and are focused on the outcomes. They assert to find their way internally as well as externally....
