#GetTheBestOutofUs: Be Proactive to get First-Mover Advantage
Change what you can and manage what you cannot. This is a timeless piece of wisdom someone has left behind for us. Taking charge Many of us rue what they do not have control over. This mindset does not take us far other than wasting our time and energy. Rather, we...
#GetTheBestOutofUs: Cause the Positive Effect
Edward de Bono, the originator of lateral thinking as an idea has said that companies that solely focus on competition will ultimately die and those focused on value creation will thrive. Creating a positive effect for customers Someone buys or takes food to satiate...
#GetTheBestOutofUs : The Purpose-Led Brand
I like a quote by Mark Twain – The two most important days in your life are the day you are born and the day you find why. India has about 1.4 million companies active and on an average day, 350-400 companies are born in India. How many of these brands are loved by...
#GetTheBestOutofUs: Benefits of Leading with Values
The journey of life has multiple paths; the path one chooses determines the destination. This principle holds good not only for individuals but also for enterprises. The way leaders act and lead reflect the values in action. Ring-fencing the Market Share Values are...
