Not too long ago, we evaluated the success of sales and marketing processes in terms of the sale taking place. We said, the rubber hits the road when the cash registers keep ringing. In the last couple of years, as smartphones have become ubiquitous, marketers are...
Bill Gates, Jeff Bezos, Walt Disney, Steve Jobs, Henry Ford, Dhirubhai Ambani, Azim Premji, JRD Tata and many more have been iconic entrepreneurs who have inspired generations and would continue to do so. The spirit of listening to one’s heart, being driven by one’s...